Physical Facebook

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We’re so used to socializing in a digital world that we don’t even think about how strange we communicate. While we build up friendships very slowly in real life, we’re adding new friends on the Internet as if our life depends on it. In the meanwhile we often forget about the consequences of doing this. The British sketch group Idiots of Ants decided it was time to make a comedy sketch about this (and in particular Facebook).

Jeroen van Geel

Jeroen van Geel is founder/chief kahuna of Johnny Holland and the interaction director at Fabrique [brands, design & interaction], a Dutch multidisciplinary design agency. You can follow him on Twitter via @jeroenvangeel.

2 comments on this article

  1. Whahah I love it! Especially how it illustrates how naive/open we are when it comes to sharing information on the web. Information which we wouldn’t be comfortable with sharing in a normal conversation.