Comments on: What is an Experience Strategy?

By: A year at SapientNitro: U to C and back again : GlueThink

A year at SapientNitro: U to C and back again : GlueThink — Sun, 06 May 2012 18:09:59 +0000

[...] experience vs. User Experience - Leisa Reichelt, disambiguity.com What is an experience strategy – Steve Baty, Johnny Holland Understanding customer experience – Harvard Business [...]

By: Coldest Week of Winter? (March-like again by last week of January) || Conservation Minnesota

Mon, 16 Jan 2012 09:40:54 +0000

[...] Is An Experience Strategy? I stumbled upon this (excellent) thought-provoking blog post from johnnyholland.com. Here’s an excerpt: “Delivering products or services, or hybrid [...]

By: Coldest Week Of a (March-like) Winter |

Coldest Week Of a (March-like) Winter | — Mon, 16 Jan 2012 09:23:07 +0000

[...] Is An Experience Strategy? I stumbled upon this (excellent) thought-provoking blog post from johnnyholland.com. Here’s an excerpt: “Delivering products or services, or hybrid [...]

By: Coldest Week Of a (March-like) Winter | business ideas 4 you

Coldest Week Of a (March-like) Winter | business ideas 4 you — Mon, 16 Jan 2012 09:07:47 +0000

[...] Is An Experience Strategy? I stumbled upon this (excellent) thought-provoking blog post from johnnyholland.com. Here’s an excerpt: “Delivering products or services, or hybrid [...]

By: Quickthink » Blog Archive » An Experience Strategy?

Quickthink » Blog Archive » An Experience Strategy? — Sat, 14 Jan 2012 13:53:14 +0000

[...] on the lookout for ways to get a more precise handle on what to exclude from strategy discussions. Steve Baty’s definition of “experience strategy” helps in this regard. (thanks to Om Malik at Giga for this and a bunch of other great [...]

By: 7 Stories to read this weekend | eMediaOne – Your daily dose of news and blogs…

Sat, 14 Jan 2012 10:32:08 +0000

[...] these days. Steve Baty’s post from 2009 is perhaps the single best thought piece on “What is an experience strategy?” Found via Leisa [...]

By: Experiencia de cliente y experiencia de usuario | sortega

Experiencia de cliente y experiencia de usuario | sortega — Tue, 10 Jan 2012 16:05:35 +0000

[...] de usuario) solo aporta beneficios a los profesionales que trabajan con dichos conceptos y, siguiendo una de las referencias que aporta Reichelt, la estrategia de la experiencia reúne a todas las partes implicadas y condiciona las decisiones [...]

By: Customer Experience v User Experience | disambiguity

Customer Experience v User Experience | disambiguity — Wed, 04 Jan 2012 13:24:29 +0000

[...] significant contributions to this topic from the UX community, I found myself dissatisfied… Steve Baty wrote a detailed essay on the topic for Johnny Holland some time ago. This essay does address a lot of significant issues around what [...]

By: …On Communicating Strategy for Design « Experiencing Information

…On Communicating Strategy for Design « Experiencing Information — Sun, 19 Jun 2011 19:55:55 +0000

[...] This is reflected in Steve Baty’s definition of an experience strategy, which is related to design strategy. He writes in Johnny Holland magazine (See “What is an Experience Strategy?“): [...]

By: strategy experience

strategy experience — Wed, 31 Mar 2010 23:55:51 +0000

[...] who possess Jeff's unique combination of content strategy experience with all around smarts. …Johnny Holland It's all about interaction Blog Archive …But we're less forthcoming when it comes to discussing what is an experience strategy? … lot of [...]