In conjunction with Rosenfeld Media, we’re very pleased to announce the winners of the UX Story competition. Entrants were asked to tweet – in 140 characters or less! – why storytelling is such a powerful tool for UX practitioners. Throughout June the responses came in and, after a tough judging task, the winners were chosen.
5 winners will receive a copy of Whitney Quesenbery and Kevin Brooks’ new book: ‘Storytelling for User Experience‘ from Rosenfeld Media; and all 12 winners will receive an exclusive Webinar with Whitney and Kevin.
Thank you to everyone who entered the event, and to all those who helped promote it! And now, the winners:
Book + Webinar
Every interaction is a story, with the user as the “star.” This appeals to our human need to be at the center of every experience.
Storytelling is a two-way mirror. You see yourself reflected in the experience of others.
Storytelling is the way we learn and explain the world.
Stories take our audiance on a jouney and enable leaps of faith.
With storytelling we give our stereotyped users a soul
Storytelling is how we make sense of the world: re-imagining our everyday lives as an experience to be shared with others.
Stories help us to translate real life.
Stories make #UX personal. They remind us that everything we make is made for a real person.
Stories help us empathize and experience another person's condition. Stories appeal to our emotions and drive us to action.
A good story will evoke emotion and the listener is able to relate to it on a deeper level – as humans, we remember emotions best
Stories have the ability to change the way we view and interact with our world!
Stories make things meaningful, moving and memorable
Congratulations to the winners, and thank you for entering! [Winners: we need your email address so we can contact you about the prizes. Please email stevebaty at gmail dot com]