Comments on: Packaging Beyond the Unboxing http://johnnyholland.org/2010/09/packaging-beyond-the-unboxing/ It's all about interaction Thu, 17 May 2012 15:57:16 +0000 hourly 1 http://wordpress.org/?v=3.3 By: Everrett http://johnnyholland.org/2010/09/packaging-beyond-the-unboxing/#comment-114830 Everrett Mon, 11 Oct 2010 09:32:06 +0000 http://johnnyholland.org/?p=8668#comment-114830 UI Experience needs to be strive for higher standards. Simply having a clear aesthetic and a well organized/executed function isn't enough to differentiate within a crowded marketplace. Great work has a narrative. Packaging is a prime example of design that sells because story is prioritized over function. UI Experience needs to be strive for higher standards.
Simply having a clear aesthetic and a well organized/executed function isn’t enough to differentiate within a crowded marketplace.

Great work has a narrative. Packaging is a prime example of design that sells because story is prioritized over function.

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