Visual Aesthetics

The latest issue of is out, this time focusing on visual aesthetics.

Related posts:

Back in 2002, Don Norman did an about-turn on function leading usability and claimed “attractive things work better.” This impressive chapter on visual aesthetics, expands on this claim, with examples ranging from da Vinci to the iPhone. (Also keep an eye out for the Harry Potter skins!)

It should come as no surprise that the visual aesthetics of interactive systems, both hardware and software, may affect our evaluation of other system attributes. Hence, the suggestion that “beautiful is usable” that is, beautiful systems are considered by users to be more usable (Tractinsky et al., 2000).

They also give a framework with which to think about visual aesthetics:


Framework for Visual Aesthetics

For the full entry, see the chapter.

Vicky Teinaki

An England-based Kiwi, Vicky is doing a PhD at Northumbria University into how designers can better talk about touch and products. When not researching or keeping Johnny Holland running, she does the odd bit of web development, pretends her TV licence money goes only to Steven Moffatt shows, and tweets prolifically about all of the above as @vickytnz.

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