This is for anyone who enjoys thinking about what makes social media what it is, how it works, and why.
Adrian Chan
Follow us on @johnnyholland
Rock Star
Adrian Chan is a social media expert and social interaction theorist at Gravity7. You can follow him on twitter at /gravity7
The Social Design of Commercial Tweets and Posts
Writing commercial messages might not seem to fall within the purview of social interaction design. But as I dove into the challenge, it[...]
Principles of Social Interaction Design
For all its faults, this is an attempt to collect my thoughts on social interaction design into a single piece.
Sharepocalypse, and Why Social Sharing is Noisy
Recently Mashable published an article on the social media Sharepocalypse. I was on a different topic, that of scaling and population, when[...]
Brands don’t understand social media
I know that brands want to figure out how to use social media to do their branding work.
Designing Social Tools Around User Interests
About social interests
Social Interaction Models: from Google+ to twitter
Whether by design or by accident, every social tool is an instance of a generalizable social model. The model is [...]
Google+: Of Circles and Followers
One of the most interesting aspects of Google+ are the Circles. What could be the idea behind this? What’s the [...]
Selling the Invisible: the Art of the Expert
I very rarely write about what I do. My work is germane and practical; my writings, reflective and theoretical. But [...]
Is Linkedin launching the next Internet Bubble?
So they say the LinkedIn IPO has created a bit of a rush to IPO for the rest of them. [...]