Search engines as they exist in their raw form today don’t provide a lot of social interactions, or opportunities for social interactions.
What we’re talking about in the context of the enterprise search is really what are the clusters of your close connections that are most relevant to your particular search activity?
The size of your network is not what matters so much as the quality of the connections in your network – this also applies to search.
Design Researcher Brynn Evans and Interaction Designer Will Evans talk with Jeff Parks about the importance of looking at the social elements of search including: Social Search Strategies, the Modalities of Social Search, and Design Considerations from these findings.
Will and Brynn believe that we need to continue to dialogue about such ideas to bridge the ever widening divide between technology and humanity.
* From Read Write Web: 3 Flavors of Social Search: What to Expect
* White Paper by Brynn Evans and Ed H. Chi: Towards a Model of Understanding Social Search
* White Paper by Brynn Evans, Sanjay Kairam, and Peter Pirolli: Exploring the Cognitive Consequences of Social Search