Today on Radio Johnny Jeff Parks talks with independent content and UX consultant, who will be presenting at the upcoming [...]
Writing Content that is Compelling and Useful
Johnny Series: Content Strategy
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Content Strategy
This series of articles explores content strategy and interaction design. Curated by Colleen Jones of Content Science, each article highlights a new voice, a new way of doing content strategy, or applying tried-and-true content principles to new situations.
Situational Awareness: A Method for Mobile Content Planning
Travelers often find themselves in unfamiliar places. In the past, not knowing the local environment made tasks and decisions downright[...]
Taxonomy: Content Strategy’s New Best Friend
Now more than ever, content strategists need to think like librarians. Need proof? Look no further than Pinterest, one of the fastest[...]
Why Personas are Critical for Content Strategy
The most popular content strategy tools borrow from the discipline of information architecture, but there is one invaluable tool that is[...]
Content Strategy: no longer just the preserve of the web professional
Please, please, please could we stop talking about content strategy as if it only applies to the web design professional. [...]
Using numbers to plan content
Something that’s fascinated me about online metrics since I started working in online (quite a long time ago in internet [...]
Content Lifecycle: Closing the loop in content strategy
The process of publishing content, particularly when it includes content destined for the web, continues to be a mysterious process [...]
Supporting comprehension for everyone
Many a scientific study has been commissioned and conducted exploring the fascinatingly complex cognitive process we go through when we[...]
Producing quality content with multiple contributors
Simple tips to get things done
4 Web project problems content strategy can solve
How do content strategists work with IAs/designers/writers?