Mark’s UX clippings: More Korea analysis and Experientia thoughts

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Yesterday marks the one-year anniversary of Apple’s iPhone debut in Korea. The iPhone’s impact was bigger than most market observers ever expected. In fact, according to this Korean newspaper’s article, it changed how people live, work, socialize and entertain.

The autumn issue of Koreana, the quarterly devoted to Korean art and culture, contains a special feature on Korea’s smartphone era.The first article in particular – Mobile phones in Korea: between dynamism and anxiety – is worth a thorough read, as it explores the zealous passion for mobile phones in Korea.

I recently became one of Canvas8’s newest Thought Leaders, lending my insights and knowledge to the site’s growing archives of articles and interviews on cultural global trends. My first contribution, co-written with Erin O’Loughlin, was a reflection on designing for sustainability-focused behavioral change. The article outlines Experientia’s behavioral change framework, which has been developed over the course of our work in Helsinki’s Jätkäsaari area, as part of a team constructing a low-to-no carbon emissions building block called Low2No.

Experientia president Michele Visciola meanwhile was invited to send a video message to the World Usability Day 2010 event in Tokyo, Japan. Michele, who is also European Regional Coordinator for the Usability Professional’s Association, spoke on the event’s theme of communication, and the relationship between communication and usability in research and design activities.

Mark Vanderbeeken

Mark Vanderbeeken is a senior partner at Experientia, an international experience design consultancy, based in Turin, Italy. He is also the author of the successful experience design blog Putting People First.

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